Where Fandom
Fuels Opportunity
Join the Fanatics Partner Network
This isn’t just sports. This is everything.
The moments. The rivalries. The wins you never forget.
The gear that lets fans live it all over again.
At Fanatics, we don’t just serve fans — we power the entire fan experience.
And now, we’re giving creators and partners a way to turn that passion into real earnings.
Because when fans show up to shop, you should be part of the win.
Where Fandom
Fuels Opportunity
Join the Fanatics Partner Network
This isn’t just sports. This is everything.
The moments. The rivalries. The wins you never forget.
The gear that lets fans live it all over again.
At Fanatics, we don’t just serve fans — we power the entire fan experience.
And now, we’re giving creators and partners a way to turn that passion into real earnings.
Because when fans show up to shop, you should be part of the win.
Choose your path.
Bring the heat. Get paid.
Fanatics Creator Program
For social-first creators who live and breathe the game.
If you’re shaping the conversation, defining fan style, and
showing your audience how to rep their teams — this
is your moment to turn influence into income.
What You Get
Earn From Every Post, Every Drop, Every Moment
Start at 10% commission and scale as you grow.
Top creators unlock quarterly performance bonuses.
Your Own Fanatics Storefront
Curate your favorite gear, showcase your style, and turn
your content into a seamless shopping experience.
FanCash + Product to Fuel Your Content
Get rewarded early and often with FanCash and product
access to keep your content fresh and authentic.
Early Access to What Fans Want Most
From championship gear to viral drops — be first,
stay ahead, and drive the moment.
Tools Built for Creators
Easily tag, link, and track performance so you
can focus on what you do best: creating.
Apply to the Fanatics Creator Program
Apply NowFanatics Affiliate Program
For partners who know how to turn traffic into transactions.
From media and content sites to payment providers, cashback
platforms, deal sites, loyalty programs, and mobile apps — if you
influence how fans shop, this is how you monetize it.
What You Get
Competitive Commissions Across Every League
Access hundreds of thousands of products across all
major sports — and earn every time fans gear up.
Built-In Trust. Proven Conversion.
Fans already know Fanatics. When they click,
they’re ready to buy.
Everything You Need to Scale
Exclusive offers, optimized creative, product feeds,
and deep linking — built to convert.
Real-Time Performance Tracking
Powered by Impact, with the insights you
need to optimize and grow fast.
A Team Invested in Your Success
Our affiliate team brings strategy, support, and
partnership opportunities to help you scale.
Join the Fanatics Affiliate Program
Join NowFanatics Creator Program
For social-first creators who live and breathe the game.
If you’re shaping the conversation, defining fan style, and showing your audience how to rep their teams — this is your moment to turn influence into income.
What You Get
Start at 10% commission and scale as you grow. Top creators unlock quarterly performance bonuses.
Curate your favorite gear, showcase your style, and turn your content into a seamless shopping experience.
Get rewarded early and often with FanCash and product access to keep your content fresh and authentic.
From championship gear to viral drops — be first, stay ahead, and drive the moment.
Easily tag, link, and track performance so you can focus on what you do best: creating.
Apply to the Fanatics Creator Program
Fanatics Affiliate Program
For partners who know how to turn traffic into transactions.
From media and content sites to payment providers, cashback platforms, deal sites, loyalty programs, and mobile apps — if you influence how fans shop, this is how you monetize it.
What You Get
Access hundreds of thousands of products across all major sports — and earn every time fans gear up.
Fans already know Fanatics. When they click, they’re ready to buy.
Exclusive offers, optimized creative, product feeds, and deep linking — built to convert.
Powered by Impact, with the insights you need to optimize and grow fast.
Our affiliate team brings strategy, support, and partnership opportunities to help you scale.
Join to the Fanatics Affiliate Program
Why Fanatics?
Because this is where Fans go.
We’re not just part of the game — we’re at the center of it.
- The #1 destination for licensed sports merchandise
- Millions of products across every major league
- Official partner of NFL, NBA, MLB, NHL, NCAA, English Premier League, F1, MLS, NASCAR, WWE, UFC and more
When the biggest moments hit — playoffs, championships, draft nights, holidays — fans don’t hesitate.
They come to Fanatics.
That’s your opportunity.
Why Fanatics?
Because this is where Fans go.
We’re not just part of the game — we’re at the center of it.
- The #1 destination for licensed sports merchandise
- Millions of products across every major league
- Official partner of NFL, NBA, MLB, NHL, NCAA, English Premier
League, F1, MLS, NASCAR, WWE, UFC and more
When the biggest moments hit — playoffs, championships, draft nights, holidays — fans don’t hesitate.
